Course: Consumer Behavior (Marketing)

Consumer behavior is the study of when, why, how, and where people do or do not buy product.

Course Subjects:

  • Model of Consumer Behavior
  • Cultural Factors
  • Social Factors
  • Personal Factors
  • Psychological factors
  • The buyer decision process

Contents:1 Voice File (20 min) 1 Pdf File

Certificate: Digital Certificate from eLearnEver of Sweden

Course Duration: 1 Day

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